RallyRally is a design studio dedicated to social change. We amplify the efforts of forward-thinking organizations through creative strategy and graphic design.

Based in Toronto, we work across Canada, the United States and around the world to advance solutions to challenging issues ranging from climate action to human rights advocacy to equitable urban planning. We believe that thoughtful design and communications can play an important role in creating a more just society. We rally around these causes with visionary changemakers and their communities.

Since 2011, we have built a reputation as one of Canada’s leading creative studios working at the intersection of design and social change. Originally established as Studio Jaywall, we recently became RallyRally to reflect our growth and evolution.

Design services we offer

  • Strategy
  • Naming
  • Brand Identity
  • Campaigns
  • Publications
  • Web & Digital
  • Infographics
  • Public Spaces
  • Installations
  • Video

Our process

1. Discovery & Strategy

We immerse ourselves in your world and become an extension of your team. Our curiosity opens up dialogue and leads to insights that we use to establish a strategic foundation for the project.

2. Design Concepts

We experiment, bringing to life visual expressions that respond to the opportunity from different angles. We explore a range of design concepts then hone in on the direction that best tells your story.

3. Design Development

We dive deeper, evolving and refining the chosen design direction. We listen to your feedback and develop a strong visual system. We mind the details but never lose sight of the big picture.

4. Production

We build it out, beautifully executing the approved design. We review together, refine, and prepare for launch. We hand off the final files and make sure you’re equipped for future success.

Issues we often work on

  • Cities
  • Public Engagement
  • Arts & Culture
  • Global Development
  • Health
  • Education
  • Environment
  • Climate Action
  • Human Rights
  • Inclusion
  • Public Policy
  • Social Finance

Clients

We have worked with over 100 inspiring non-profit organizations, institutions, governments, and social enterprises. Here are a few.

Testimonials

“RallyRally has a knack for translating complex research into lucid, visually engaging communications. The team knows the content and how to make it shine, with thoughtful design work that demonstrates deep understanding of the issues.”

Cherise Burda, Executive Director, Ryerson City Building Institute

“From our first meeting with RallyRally, the process was creative, thoughtful and fun. Their proficiency, warmth and helpful partnership approach made this project truly magic.”

Geraldine Cahill, former Manager of Programs & Partnerships, Social Innovation Generation

“RallyRally are among my most favourite collaborators in the city. Their unique ability to translate complex ideas, complex processes, complex issues into accessible, beautiful, and relatable visual design is such a necessary part of advancing urban equity.”

Zahra Ebrahim, Executive Advisor, Civic Innovation, Doblin

“RallyRally has a rare gift for drawing in community momentum, bringing the places and faces behind a project to the heart of its public image. Their work is socially sensitive, asks good questions about representation, and endeavors to reach boldly into a collective future for the city we want.”

Denise Pinto, Creative Director, Courage Co-Lab

“On each project the RallyRally team brings a keen and creative eye to the big picture messaging, while never losing sight of the smaller details. They have a passion for their work, a track record of delivering projects on time and on budget, and their helpful demeanour makes working with them a real pleasure.”

– Anne Perdue, Senior Editor & Andre Vallillee, Environment Program Director, Metcalf Foundation

“It was a delight to work with RallyRally. They designed an identity for our project that was playful and instantly recognizable. Their work creating culturally sensitive representations of Torontonians was a key factor in our success.”

Daniel Fusca, Stakeholder Engagement Lead, City Planning Division, City of Toronto

“We have welcomed RallyRally’s familiarity with the social sector and their ability to creatively translate complex issues into communications materials that are accessible and engaging to diverse audiences. We value the depth of knowledge and experience they bring to the topics they work on, and their passion for making a difference.”

Laurence Miall, Director of Public Affairs & Audience Engagement, McConnell Foundation

“The RallyRally team really understood what our organization was all about, and worked with us to refresh and refine our brand in a way that anticipated our future needs.”

Keagan Gartz, Director of Programs & Engagement, Cycle Toronto

“It’s a pleasure collaborating with RallyRally to develop compelling visual messaging to help us communicate about sustainable development to international audiences. We consistently appreciate the team’s aesthetic sensibility and how open they are to dialogue.”

– Christian Ledwell, Program Manager, International Institute for Sustainable Development